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About me

With 9 years of experience in the media and Korean Entertainment industry, I had the opportunity to grow and learn about International Business Management, Global Fan Marketing, and Social Media Management.

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A seasoned professional in social media marketing, focusing on relationship management between various stakeholders, including distribution stores, fandoms, and artist management.

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A pop-culture enthusiast. I spend my leisure hours promoting my favorite pieces of Asian media - from cinema to K-pop, passing by Thai-pop and Chinese television -, playing video games and trying to go through my extensive "to read" list.

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Education

2019-2021

Hankuk University of Foreign Studies

Master's Degree in International Studies under the Graduate School of International Area Studies

 

Majoring in Comparative Socio-Cultural Studies and research in Fandom Studies.

2010-2014

Universidade Federal da Grande Dourados

Bachelor's Degree from the School of Law and International Relations

 

Majoring in International Relations and research in International Cooperation

Experience

Global Business Manager - hello82
JANUARY  2022  - March 2024

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  • Planning and implementing growth strategies for the company’s business expansion in Europe;

  • Managing the company’s accounts with European Music Charts;

  • Cooperating with local K-Pop Stores to organize album release events and merchandise sales;

  • Organizing and onsite supervising fansign events in Europe;

  • Organizing albums and merchandise pop-ups in Europe and Latin America;

  • Promoting the company’s events and promotions on social media, handling customers’ questions and processing feedback.

Production Assistant and Community Manager - hello82
JULY  2019  - JANUARY  2022

  • Developing Korean culture-related YouTube and Social Media content targeting Portuguese, English, and Spanish-speaking audiences;

  • Translating from Korean and English to Portuguese for localization projects;

  • Managing translation team for channel’s localization (up to 14 languages);

  • Arranging Korean celebrity interviews with North and Latin American media;

  • Managing the company’s Social Media channels and keeping track of followers’s needs and the public’s feedback regarding projects and events.

  • Assisting production for live performances and content and managing fans’ participation in the live platforms;

Writer and Social Media Creator - Revista KoreaIN
JUNE 2015 - JULY 2018

  • Writing articles about Korean Society and Politics for the magazine’s website and short pieces about K-pop for social media channels;

  • Content creations for the magazine’s Instagram and YouTube channels;

  • Writing 

  • Transcribing and translating Korean artists’ interviews from Korean to Portuguese.

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